Privacy Policy

Last Updated: July 27, 2025

1. Our Commitment to Your Privacy

Qualtiva (“we,” “us,” or “our”) is committed to protecting the privacy of your personal information. This Privacy Policy outlines how we collect, use, disclose, and manage the personal information we collect from visitors to our website, qualtiva.solutions, and in relation to our product, analytiQa.

We are based in Australia and manage personal information in accordance with the Australian Privacy Act 1988, and we are committed to complying with other applicable data protection laws, such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), as detailed below.

2. The Information We Collect

We collect information to provide and improve our services. The types of information we may collect include:

Personal Information You Provide: This includes information you voluntarily provide when you fill out a form on our website. This may include identifiers such as your name, email address, phone number, company name, and job title.
Information We Collect Automatically: When you visit our website, we may automatically collect internet or other electronic network activity information about your device and Browse activity. This includes your IP address, browser type, pages viewed, and other usage data. This information is collected using cookies and similar tracking technologies, such as Google Analytics.

3. How We Use Your Information

We use your information for legitimate business purposes, including:

To respond to your enquiries and fulfill your requests.
To send you marketing communications that may be of interest to you, where we have your consent or a legitimate interest.
To improve our website, products, and services.
To maintain the security and integrity of our systems.
To comply with legal and regulatory obligations.

4. Legal Basis for Processing (For EEA/UK Residents)

If you are in the European Economic Area (EEA) or the United Kingdom (UK), we only process your personal data when we have a valid legal basis, including:

Consent: You have given us clear consent to process your personal data for a specific purpose (e.g., subscribing to a newsletter).
Contract: Processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract (e.g., providing a demo).
Legitimate Interests: Processing is necessary for our legitimate interests or the legitimate interests of a third party, unless there is a good reason to protect your personal data which overrides those legitimate interests.

5. How We Share Your Information

We do not sell your personal information. Our practices for sharing and transferring information differ based on whether it is personal information from our website or the data you entrust to analytiQa.

a) Personal Information (from our website)

We may share the personal information we collect from our website visitors with trusted third parties to conduct our business, such as:

Service Providers: Who perform services on our behalf, including web hosting, CRM systems (e.g., Salesforce), and marketing analytics providers (e.g., Google Analytics).
Legal Requirements: If required by law or to protect the rights and safety of our company, our users, or others.

As we are based in Australia, your personal information is processed here and in other countries where our service providers are located. When we transfer your personal information internationally, we take all steps reasonably necessary to ensure it is treated securely and in accordance with this privacy policy, using appropriate safeguards.

b) Customer Data (from analytiQa)

We maintain a strict policy of data residency for the data you upload to analytiQa (“Customer Data”).

You select the geographical region for your Customer Data at signup. We do not transfer your Customer Data outside of your selected region. All processing and storage of your Customer Data will remain within that jurisdiction, helping you maintain your own compliance and data sovereignty obligations.

6. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information. To exercise any of your rights, please contact us using the details provided in the “Contact Us” section.

You generally have the right to access and correct your information.
You have the right to opt-out of marketing communications at any time.
If you are in Australia and believe we have breached the Australian Privacy Principles, you may lodge a complaint with us, and if you are not satisfied with our response, with the Office of the Australian Information Commissioner (OAIC).

7. Additional Information for Residents of the EEA and UK

If you are a resident of the EEA or UK, you have the following data protection rights:

The right to erasure (the “right to be forgotten”).
The right to restrict processing.
The right to data portability.
The right to object to processing.
The right to withdraw consent at any time.

8. Additional Information for Residents of California

If you are a resident of California, you have the following rights under the CCPA/CPRA:

The right to know what personal information we have collected about you.
The right to delete personal information we have collected from you.
The right to correct inaccurate personal information.
The right to opt-out of the “sale” or “sharing” of your personal information. While we do not sell your data for monetary value, some data sharing for analytics or advertising may be considered a “sale” or “sharing” under California law. You can exercise your right to opt-out here: [Link to “Do Not Sell or Share My Personal Information” Page].
The right to non-discrimination for exercising your privacy rights.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date.

10. Contact Us

If you have any questions or wish to exercise your rights, please contact us at:

Email: admin[at]qualtiva.solutions Company: Qualtiva Pty Ltd